Premji Valji Jewellers

Gems and Jewellery have been the pride of India and the East for ages. The very mention of India conjures up a land of riotous colours, beauty and sparkle. Be it the breathtaking ornaments of the kings, the glittering jewellery that adorn the womenfolk or a simple ornamental bell dangling from a bullock cart in a charming countryside. But jewellery is by no means only for adornment, it is a treasure and a valuable investment. Rajkot is a fountainhead for craftsmen since decades. Premji Valji & Sons are one of the renowned and oldest jewelers in Rajkot. The exclusive spacious showroom is located in heart of the city, Palace Road. This show room is an encyclopedia of modern and ethnic designs in jewellery since its inception. This show room is an encyclopedia of modern and ethnic designs in jewellery since its inception. This name was coined by Premjibhai, the founder. His sons, Chamanlal and Kirti played major roles in enhancing this success. The third generation of the family i.e. Haresh, Nilesh, Mital and Ankesh are already touching new horizons.

Diamonds are forever so is Premji Valji & Sons. The premier jewelers of Rajkot in Gujarat State stand out from among the commoners like a diamond stands out among other stones, however precious. But our glittering success today is a story of grit and determination and most importantly, an unflinching stubbornness to maintain the highest standards of quality-be it from a small gold ring to classic form of ornamentation.

The first Stepping-stones to this glorious success were laid during the pre-partition days in Karachi, when Premjibhai Soni established a showroom there. Howeever, the upheaval of partition displaced the family and Premjibhai migrated with his family leaving behind the showroom as it is and set up business in Rajkot (Gujarat).

His strong desire to maintain honesty and integrity at any cost initially brought goodwill and then the business developed slowly. Premjibhai's penchant for maintaining highest standards of quality laid the strong foundation for success story that is unparallel in the jewellery business in this part of country today. From Premjibhai, the tradition was taken over by his sons Chamanlal and Kirti who by then have developed a taste for fitness in the business and from them the new generation of their sons - Haresh, Nilesh, Mital and Ankesh took over.

It is these three computer-savvy and dedicated team of sons that is the new face of Premji Valji, modern yet maintaining the old tradition and fineness of jewellery making, sophisticated yet polite and hospitable and always ready to attend customers with a smile.

Our obsession to maintain quality is such that unless and until we are sure that the product we are giving to the customer satisfies their standards then and then only we show it to them. Three of the partners Nilesh, Mital and Ankesh are holding degrees from the famous international institute The gemological institute of America (GIA) and are expert in the field of Diamond and Gems Stones. Premji Valji & Sons Vouches for ingenuity at our exclusive and unique designs which are taken care of by one of the parterns Haresh Who Holds a fine arts degree from the very old and renowned J.J. School of Arts, Mumbai.

The most important factor of our showroom is that customers would find extremely unique designs which are cent percent as per their specification. Moreover, personal attention is given to each customer. In Premji Valji where jewellery is the finest result of the dedication of our master craftsmen whose expertise has become a legend amongst our valued customers. The range available at Premji Valji is completely unbelievable le where new trends of high-fashioned jewellery have broken the barriers of the old belief that jewellery is made for women only. Wide range of the fashionable gold jewellery sharpens our esteemed customers' dream also.